Statistics Magazine: Understanding statistical samples

In short: Statistical samples

  • A statistical sample is a small group of people or things that is used to represent a larger group. This is often done because it is not possible or practical to measure the entire group.
  • If the sample is representative of the larger group, then the results of the analysis of the sample can be used to make inferences about the larger group.

Understanding statistical samples

A statistical sample is a limited number of observations selected from a population on a systematic or random basis, which yield generalizations about the population after it is manipulated mathematically.

Basic terminology

A population is the unity of events or participants in which a researcher is interested, for example all children of twelve years in a country. Populations can vary to a great extent in size. Because it is (often) not possible to measure the whole population, samples are used in a study. A sample is a selection of participants or observations from the full population, which are being measured. A random sample is preferred. This means that all participants from the population have an equal chance of being selected for the sample. A sample is representative if a certain characteristic occurs as frequently in the sample as in the population. Often however, the sample is not a perfect representation of the population (note also the difference between a parameter and a statistic: when a measurement refers to the whole population, it is called a parameter. When a measure refers to the sample, it is called a statistic. Statistics are thus estimates of the parameter). The difference between a sample and the corresponding population is caused by sampling error.

Often, a chance sample is used for sampling. Such a sample can be achieved in several ways.

Types of sampling

Simple random sampling

With simple random sampling, a sample is chosen in such a way that each possible sample has an equal chance of being selected from the population. When a researcher for example wants to select a sample of 100 participants from a population of 5000 participants and each combination of 100 participants has an equal chance of being selected as sample, it is a simple random sample. To select such a sample, the researcher should use a sampling frame. That is a list for the whole population from which the sample will be drawn. Participants are selected randomly from this list. A disadvantage of the simple random sampling is that it requires to know beforehand how many participants there are in the population, and how many are required for the sampling frame. In some situations, forming a sampling frame is impossible. In such situations, a systematic sampling is chosen. Every ..th person is chosen to participate in the sample. For example, every 10th person that enters a building is selected to participate.

Stratified random sampling

Stratified random sapling is a variant of simple random sampling. Here, participants are not selected directly from the population, but are first subdivided into multiple strata. A stratum is a part of the population that is in accordance with a certain characteristic. For example, we can subdivide the population into men and women or into three age categories (20-29, 30-39 and 40-49). Next, participants are chosen randomly from each stratum. By means of this procedure, researchers can control that an equal number of participants is drawn from each stratum. Therefore, researchers often use a proportional sampling method in which individuals are selected from each stratum proportionally. That means that the percentage of participants (from a certain stratum) is in accordance with the proportion in which this stratum occurs in the population.

Cluster sampling

When it is difficult to receive information beforehand about how many and which participants are present in the population, the cluster sampling method is used frequently. Here, the researcher does not draw individuals from the population, but clusters of possible participants. These clusters are often based on naturally occurring clusters, such as regions within a country. Often, multistage sampling is used with cluster sampling. With multistage sampling, large clusters are determined first. Next, smaller clusters within these large clusters are determined. This continues until a sample emerges with randomly chosen participants from each cluster.

Nonprobability samples

In some situations, it is not useful or not possible to select a chance sample. In those situations, a nonprobability sample is drawn. In that case, the researchers do not know to what extent their sample is representative for the population. Many psychological studies are conducted with samples that are not representative for the population. Nevertheless, these samples are very useful for certain studies. Nonprobability samples are appropriate for studies in which testing hypotheses is important, and in which the population is not described. The faith in validity increases when different samples (about the same topic) result in similar results. There exist three types of nonprobability samples:

  • Convenience sampling: A convenience sample is a sample in which researcher use participants that are directly available. A main advantage of a convenience sample is that by using this method it is much easier to recruit participants than it would be with representative samples.

  • Quota sampling: With a quota sample, the researcher determines beforehand what percentages should be met. The sample is drawn based on these percentages. For example, a researcher might say that he wants to select exactly 20 men and 20 women for his study instead of randomly drawing 40 participants from the population without paying attention to gender.

  • Purposive sampling: With a purposive sample, the researchers have strong ideas about which participants are typical for the population. Based on these ideas, they select which participants may participate in their study. The problem with purposive sampling is that it is highly subjective.

Reducing sampling errors (bias)

It is difficult to make a fully representative sample. There are different ways in which a sample can not be representative. These are called sampling errors or bias, and may result in misleading research outcomes. Sampling errors (bias) refers to deviations of your result from the true parameter. Imagine that you checked all grades of all your fellow students and calculated that on average people scored a 7.4. Imagine someone else who had less time than you who took a sample of 100 students out of the total population. Those 100 students, he finds, score on average a 7.6. Now the true parameter is 7.4 and the sampling error (or bias) is 0.2.

Two types of bias exist: systematic and non-systematic. Non-systematic bias occurs always. These are the result of sampling variance. For example, psychology students from one year are not the same as psychology students from another year, which may result in a different mean of the measured variable. However, you assume that the higher the number of participants in your sample, the smaller the influence of non-systematic bias will be. It is very difficult (if not impossible) to control non-systematic sampling errors; systematic sampling errors (or systematic bias) on the other hand can be controled by the researcher.

Systematic bias can arise by means of the following different causes:

  • Selection bias: The way in which the participants are selected, causes a biased view. For example, psychology students may have a higher IQ than the total population of students. Another example can be found in inter-questionnaires. People without internet are automatically excluded from such a study.

  • Non-response bias: A biased view arises, because the people that are willing to participate in your study, are different from the people that do not respond in your study. For example, an IQ test for psychology students is voluntarily. People who consider themselves to be clever, may me more tempted to participate in the IQ test than people who consider themselves to be not so clever. On average, therefore, measured IQ could be higher than real IQ level of the population.

  • Response bias: A biased view arises, because the answers that are given are not in accordance with the truth. For example, students do not feel like participating in an IQ test, but the test is mandatory. As a result, these students might randomly fill in some answers. In this example, measured IQ could be lower than real IQ level of the population.

Sample size

A large sample is not a guarantee for a representative sample. The way in which the sample is drawn is at least as important as the sample size. However, there are guidelines that tell you how large your sample at least should be. In general, it is the case that the smaller the population, the larger the part has to be that is included in your sample. For example, if the population consists of 50 people, you need approximately 49 to obtain representative results. A rule-of-thumb is that, for small populations (<500), you select at least 50% for the sample. For large populations (>5000), you select 17-27%. If the population exceeds 250.000, the required sample size hardly increases (between 1060-1840 observations).

In sum: the smaller the population, the larger the required sample ratio.

Confidence interval (CI)

As mentioned before, you can never be sure that your results are exactly in accordance with the true population parameter. To indicate this, you can calculate a confidence interval. That is a range of numbers below and above the estimate parameter, in which the true parameter will likely be. For example, if a 95% confidence interval runs from 30 to 33, you can say that you know with 95% confidence that the true population parameter is somewhere between 30 and 33. The sample size influences the confidence interval. The larger the sample size, the smaller the confidence interval. That implies that you are able to do a more precise estimation of the parameter based on a larger sample.

Glossary, practice questions and video with statistical samples

Statistics samples: best definitions, descriptions and lists of terms

Statistics samples: best definitions, descriptions and lists of terms

Definitions and explanations of relevant terminology generally associated with statistical samples

What is a population in statistics?

What is a population in statistics?

In statistics, a population refers to the entire set of items or individuals that share a common characteristic and are of interest to the study. It represents the complete group from which a sample is drawn for analysis. Here are some key points to understand the concept of population in statistics:

  • Comprehensiveness: The population encompasses all the individuals or elements that meet the defined criteria. It can be finite (having a definite size) or infinite (having an indefinite size).
  • Variable characteristics: While the population shares a common characteristic, individual members can still exhibit variations in other characteristics relevant to the study.
  • Target of inference: The population is the target group about which the researcher aims to draw conclusions.

Here are some examples of populations in different contexts:

  • All citizens of a country: This population could be of interest for studies on voting preferences, income distribution, or health statistics.
  • All students in a particular school: This population could be relevant for research on academic performance, learning styles, or extracurricular activities.
  • All patients diagnosed with a specific disease: This population might be the focus of research on treatment effectiveness, disease progression, or quality of life.

It's important to distinguish population from sample:

  • Population: The complete set of individuals or elements of interest.
  • Sample: A subset of the population, carefully selected to represent the entire population for the purposes of the study.

Researchers cannot feasibly study the entire population due to time, cost, or practical limitations. They rely on drawing a sample from the population that is representative and generalizable back to the entire group.

Here are some additional points to consider:

  • Defining the population clearly: A well-defined population with specific inclusion and exclusion criteria is crucial for drawing a representative sample and ensuring the study's validity.
  • Population size: The size of the population can influence the sample size required for the study.
  • Accessibility: Sometimes, the entire population might not be readily accessible for sampling. Researchers might need to use sampling frames or alternative methods to select a representative sample.

Understanding the concept of population is fundamental in understanding statistical inference. By clearly defining the target population and drawing a representative sample, researchers can ensure their findings accurately reflect the characteristics of the entire group and contribute to reliable knowledge.

What is a sample in statistics?

What is a sample in statistics?

A sample in statistics refers to a subset of individuals or observations drawn from a larger population. It's a selected group that represents the entire population for the purpose of a specific study.

Here are some key points:

  • Representation: The sample aims to be representative of the entire population, meaning its characteristics (e.g., age, gender, income) should reflect the proportions found in the wider group. This allows researchers to generalize their findings from the sample to the whole population.
  • Selection methods: Samples are not chosen haphazardly. Researchers employ various probability sampling techniques like random sampling, stratified sampling, or cluster sampling to ensure every individual in the population has a known and equal chance of being selected. Avoid convenience sampling (selecting readily available individuals) as it introduces bias and reduces generalizability.
  • Sample size: The appropriate sample size depends on various factors like the desired level of precision (narrower margin of error), expected effect size (strength of the relationship under study), and available resources. Statistical power analysis helps determine the minimum sample size needed for reliable conclusions.

Here are some examples of samples in different contexts:

  • A survey of 1000 randomly chosen adults from a country can be a sample to understand the voting preferences of the entire population.
  • A group of 50 students selected from different grade levels and classrooms in a school can be a sample to study student attitudes towards homework.
  • Testing a new medication on a group of 200 volunteers with a specific disease can be a sample to evaluate the drug's effectiveness for the entire population of patients with that disease.

Understanding the importance of samples in statistics:

  • Feasibility: Studying the entire population (especially large ones) is often impractical due to time, cost, and logistical constraints. Samples offer an efficient and manageable way to gather data and draw conclusions.
  • Generalizability: By carefully selecting a representative sample, researchers can confidently generalize their findings from the sample to the broader population, allowing them to make inferences about the entire group.

However, it's crucial to remember that samples are not perfect mirrors of the population. Sampling error is always present, meaning there's a chance the sample might not perfectly reflect the entire population. This highlights the importance of using appropriate sampling methods and considering the limitations when interpreting findings based on samples.

What is a random sample?

What is a random sample?

In statistics, a random sample is a type of probability sample where every individual in a population has an equal chance of being selected for the sample. This ensures that the chosen sample is unbiased and representative of the entire population, allowing researchers to draw generalizable conclusions about the whole group.

Here are some key aspects of random samples:

  • Selection method: The key principle is randomness. Techniques like random number generation or drawing names from a well-mixed hat are employed to ensure every individual has the same probability of being chosen.
  • Avoiding bias: Random selection minimizes the risk of bias. Unlike methods like convenience sampling (selecting readily available individuals), random sampling doesn't favor specific subgroups within the population, leading to a fairer representation.
  • Generalizability: By drawing a representative sample, researchers can generalize their findings from the sample to the entire population with greater confidence. They can be more assured that the observed patterns or relationships in the sample likely reflect the characteristics of the whole group.

Here's an analogy: Imagine a bowl filled with colored balls representing the population. To get a random sample, you would blindly pick balls from the bowl, ensuring each ball has an equal chance of being chosen, regardless of its color.

Examples of random sampling:

  • Selecting a random sample of 1000 voters from a national voter registry to understand voting preferences.
  • Choosing a random sample of 50 patients from a hospital database to study the effects of a new treatment.
  • Conducting a survey on customer satisfaction by randomly selecting email addresses from a company's customer list.

Benefits of random sampling:

  • Reduces bias: Minimizes the influence of factors that might skew the results towards specific subgroups.
  • Increases generalizability: Allows researchers to confidently apply their findings to the broader population.
  • Enhances the reliability and validity of research: By reducing bias and improving generalizability, random samples contribute to more trustworthy research findings.

However, it's important to note that random sampling is not always practical or feasible. Sometimes, researchers might need to use other types of probability sampling techniques like stratified sampling or cluster sampling when faced with practical constraints or specific study designs.

What is a representative sample?

What is a representative sample?

A representative sample in statistics refers to a subset of individuals or observations drawn from a larger population that accurately reflects the characteristics (e.g., age, gender, income) of the entire group. It serves as a miniature version of the larger population, allowing researchers to draw conclusions about the whole group based on the sample.

Here are some key aspects of representative samples:

  • Reflecting the population: The proportions of various characteristics within the sample should mirror the proportions found in the entire population. This ensures the sample is not biased towards any specific subgroup.
  • Importance of selection: Achieving representativeness requires careful selection methods. Researchers often employ probability sampling techniques like random sampling, stratified sampling, or cluster sampling to increase the likelihood of a representative sample.
  • Generalizability: By having a representative sample, researchers can confidently generalize their findings from the sample to the entire population. They can be more assured that the observed patterns or relationships found in the sample are likely to hold true for the whole group.

Here's an analogy: Imagine a bowl filled with colored balls representing a population with different colors representing different characteristics. A representative sample would be like taking a handful of balls from the bowl where the color proportions in the handful mirror the proportions in the entire bowl.

Examples of representative samples:

  • A survey of 1000 randomly chosen adults from a country, ensuring the sample includes proportional representation of different age groups, genders, and geographic regions, can be considered a representative sample to understand the voting preferences of the entire population.
  • A group of 50 students selected from different grade levels and classrooms in a school, ensuring the sample includes students from various academic abilities and backgrounds, could be a representative sample to study student attitudes towards homework.
  • Testing a new medication on a group of 200 volunteers with a specific disease, where the volunteers' demographics (age, gender, ethnicity) reflect the broader population of patients with that disease, can be considered a representative sample to evaluate the drug's effectiveness for the entire population.

Benefits of representative samples:

  • Mitigates bias: Reduces the risk of drawing inaccurate conclusions due to an unrepresentative sample that doesn't reflect the real population.
  • Enhances the validity of research: By increasing confidence in generalizability, representative samples contribute to more trustworthy and meaningful research findings.
  • Provides valuable insights: Allows researchers to understand the broader picture and make inferences about the entire population based on the characteristics and patterns observed in the sample.

It's important to note that achieving a perfectly representative sample is not always straightforward. Sampling errors are always present, and researchers need to consider the limitations when interpreting findings based on samples. However, striving for representativeness through appropriate selection methods and careful consideration is crucial for drawing reliable and generalizable conclusions from research studies.

What is a simple random sample?

What is a simple random sample?

A simple random sample is a specific type of probability sampling technique used in statistics. It's considered the most basic and straightforward method for selecting a representative sample from a population. Here are the key characteristics of a simple random sample:

Equal chance for everyone: Every member of the population has an equal chance of being selected for the sample. This ensures no individual or subgroup is favored or disadvantaged during the selection process. Random selection: The selection process relies entirely on chance. Techniques like random number generation, drawing names from a well-mixed hat, or using online random sampling tools are employed to guarantee randomness. Unbiased representation: Due to the equal chance for everyone, simple random sampling is less likely to introduce bias into the sample. This means the chosen sample is more likely to be representative of the entire population, allowing researchers to draw generalizable conclusions.

Here's an analogy: Imagine a bowl filled with colored balls representing the population. To get a simple random sample, you would blindly pick balls from the bowl, ensuring each ball has an equal chance of being chosen, regardless of its color.

Examples of simple random sample:

  • Selecting 100 students from a school list using a random number generator to study their academic performance.
  • Choosing 500 voters from a national voter registry using a computer program to randomly select names for a survey on voting preferences.
  • Drawing a sample of 200 customers from a company database using a random sampling tool to understand their satisfaction with a new product.

Advantages of simple random sample:

  • Easy to understand and implement: The concept and execution of simple random sampling are relatively straightforward, which makes it a popular choice for researchers.
  • Minimizes bias: By ensuring equal chance for everyone, it reduces the risk of bias due to factors like convenience or accessibility.
  • Provides a fair representation: When implemented correctly, it offers a fair and unbiased way to select a sample from the population.

However, it's important to consider some limitations:

  • Practical challenges: It can be difficult to implement for large populations, especially if there's no readily available and complete list of all individuals.
  • May not always be feasible: In some situations, other probability sampling techniques like stratified sampling or cluster sampling might be more suitable due to logistical constraints or specific study designs.

Overall, simple random sampling remains a fundamental and valuable tool for researchers seeking to select a fair and representative sample from a population. However, it's important to understand its advantages and limitations, and consider alternative sampling methods if they better suit the specific research context and requirements.

What is a cluster sample?

What is a cluster sample?

A cluster sample, also known as cluster sampling, is a type of probability sampling technique used in statistics. It involves dividing the population into smaller groups, called clusters, and then randomly selecting some of these clusters as the sample.

Here's a breakdown of the key points about cluster sampling:

  • Grouping the population: The first step involves dividing the entire population into homogeneous (similar within themselves) groups, known as clusters. These clusters could be geographical units like cities or towns, schools within a district, or departments within a company.
  • Random selection: Once the clusters are defined, the researcher randomly selects a certain number of clusters to include in the sample. This ensures each cluster has an equal chance of being chosen.
  • Convenience and cost-effectiveness: Cluster sampling is often used when it's impractical or expensive to access individual members of the population directly. It can be more convenient and cost-effective to work with pre-existing clusters.
  • Representativeness: While not as statistically rigorous as methods like simple random sampling, cluster sampling can still be representative if the clusters are well-defined and diverse and reflect the characteristics of the entire population.

Here's an example:

Imagine a researcher wants to study the health behaviors of adults in a large city. Instead of surveying every individual, they could:

  1. Divide the city into neighborhoods (clusters).
  2. Randomly select a certain number of neighborhoods.
  3. Survey all adults within the chosen neighborhoods.

Advantages of cluster sampling:

  • Feasibility and cost-effectiveness: Suitable when directly accessing individuals is challenging or expensive.
  • Logistical ease: Easier to administer compared to sampling individual members, especially when dealing with geographically dispersed populations.
  • Can still be representative: If clusters are well-defined and diverse, it can provide a reasonably representative sample.

Disadvantages of cluster sampling:

  • Less statistically rigorous: Compared to simple random sampling, it might introduce selection bias if the clusters themselves are not representative of the population.
  • Lower efficiency: May require a larger sample size to achieve the same level of precision as other sampling methods due to the inherent clustering.

In conclusion, cluster sampling offers a practical and efficient approach to gathering data from large populations, especially when direct access to individuals is limited. However, it's important to be aware of its limitations and potential for bias, and consider alternative sampling methods if achieving the highest level of statistical rigor is crucial for the research.

What is a convenience sample?

What is a convenience sample?

In contrast to probability sampling techniques like simple random sampling and cluster sampling, a convenience sample is a non-probability sampling method. This means individuals are selected for the study based on their availability and accessibility to the researcher, rather than following a random selection process that ensures every member of the population has an equal chance of being included.

Here are some key characteristics of convenience samples:

  • Easy to obtain: Convenience samples are often chosen due to their ease and practicality. They involve selecting readily available individuals, such as students in a class, participants online through social media platforms, or customers at a mall.
  • Lack of randomness: Since selection is based on convenience, randomness is not guaranteed. This can lead to bias as the sample might not represent the entire population accurately. Specific subgroups within the population who are more easily accessible might be overrepresented, while others might be entirely excluded.
  • Limited generalizability: Due to the potential bias, findings from studies using convenience samples are often not generalizable to the entire population. They might only reflect the characteristics and opinions of the specific group that was conveniently sampled.

Here's an example:

A researcher studying social media usage among teenagers might decide to survey students in their high school computer lab because it's readily accessible. However, this sample might not be representative of the entire teenage population, as it excludes teenagers who don't attend that specific school or don't have access to computers.

While convenience sampling might seem like a quick and easy solution, it's crucial to acknowledge its limitations:

  • Unreliable results: The potential for bias can lead to unreliable and misleading results that cannot be confidently applied to the broader population.
  • Limited external validity: Findings from convenience samples often lack external validity, meaning they cannot be generalized to other populations or settings beyond the specific group studied.

Therefore, convenience sampling should be used with caution and primarily for exploratory research or pilot studies. When aiming for generalizable and reliable results, researchers should prioritize using probability sampling techniques that ensure fair representation of the entire population through random selection.

What is a quota sample?

What is a quota sample?

In the realm of sampling techniques, a quota sample falls under the category of non-probability sampling. Unlike probability sampling methods where every individual has a known chance of being selected, quota sampling relies on predetermined quotas to guide the selection process.

Here's a breakdown of key points about quota sampling:

  • Targets specific characteristics: Researchers establish quotas based on specific characteristics (e.g., age, gender, ethnicity) of the target population. These quotas represent the desired proportions of these characteristics within the sample.
  • Non-random selection: Individuals are then selected until the quotas for each category are filled. This selection process is not random. Researchers might use various methods to find individuals who fit the defined quotas, such as approaching them in public places or utilizing online recruitment platforms.
  • Aiming for representativeness: Despite the non-random selection, the goal is to achieve a sample that resembles the population in terms of the predetermined characteristics.

Here's an analogy: Imagine a recipe calling for specific amounts of different ingredients. Quota sampling is like adding ingredients to a dish until you reach the predetermined quantities, even if you don't randomly pick each ingredient one by one.

Examples of quota sampling:

  • A market research company might need a sample of 200 people for a survey: 50 teenagers, 75 young adults, and 75 middle-aged adults. They might use quota sampling to ensure they reach these specific age group proportions in the sample.
  • A political pollster might need a sample with quotas for different genders and regions to reflect the demographics of the voting population.

Advantages of quota sampling:

  • Can be representative: When quotas are carefully defined and selection methods are effective, it can lead to a sample that somewhat resembles the population.
  • Useful for specific subgroups: It can be helpful for ensuring representation of specific subgroups that might be difficult to reach through random sampling methods.
  • Relatively quicker: Compared to some probability sampling methods, filling quotas can sometimes be faster and more efficient.

Disadvantages of quota sampling:

  • Selection bias: The non-random selection process introduces bias as individuals are not chosen based on chance but rather to fulfill quotas. This can lead to unrepresentative samples if the selection methods are not rigorous.
  • Limited generalizability: Similar to convenience sampling, the potential bias can limit the generalizability of findings, making it difficult to confidently apply them to the entire population.
  • Requires careful planning: Defining accurate quotas and implementing effective selection methods to avoid bias require careful planning and expertise.

In conclusion, quota sampling offers a flexible and potentially representative approach to sample selection, especially when aiming to include specific subgroups. However, it's crucial to acknowledge the potential for bias and limited generalizability due to the non-random selection process. Researchers should carefully consider these limitations and prioritize probability sampling methods whenever achieving reliable and generalizable results is paramount.

What is a purposive sample?

What is a purposive sample?

 
 

In the domain of non-probability sampling techniques, a purposive sample, also known as judgmental sampling or selective sampling, involves selecting individuals or units based on the researcher's judgment about their relevance and information-richness for the study.

Here are the key characteristics of purposive sampling:

  • Focus on specific criteria: Unlike random sampling, where everyone has a chance of being selected, purposive sampling targets individuals who possess specific characteristics, experiences, or knowledge deemed pertinent to the research question.
  • Researcher's judgment: The researcher uses their expertise and understanding of the research topic to identify and select participants who can provide the most valuable insights and contribute significantly to the study's objectives.
  • Qualitative research: Purposive sampling is frequently used in qualitative research where understanding the depth and richness of individual experiences is prioritized over generalizability to a larger population.

Here's an analogy: Imagine conducting research on the challenges faced by immigrants in a new country. You might use purposive sampling to select individuals from different cultural backgrounds who have recently immigrated, as they are likely to provide firsthand experiences and insights relevant to your study.

Examples of purposive sampling:

  • A researcher studying student experiences with online learning might purposefully select students from diverse academic backgrounds and learning styles to gain a broader understanding of different perspectives.
  • A psychologist investigating coping mechanisms for chronic pain might use purposive sampling to choose participants who have been diagnosed with the condition and have experience managing it.
  • A sociologist studying the impact of a new community center might purposefully select residents from different age groups and socioeconomic backgrounds to capture diverse perspectives on its effectiveness.

Advantages of purposive sampling:

  • Rich and in-depth data: Allows researchers to gather rich and detailed information from individuals with relevant experiences and knowledge, leading to a deeper understanding of the phenomenon under study.
  • Efficient and targeted: Enables researchers to focus their efforts on participants who are most likely to contribute valuable data, potentially saving time and resources.
  • Flexibility: Offers flexibility in adapting the sample selection process as the research progresses and new insights emerge.

Disadvantages of purposive sampling:

  • Selection bias: The researcher's judgment can introduce bias into the sample, as individuals might be chosen based on their perceived suitability rather than on objective criteria. This can lead to findings that are not representative of the wider population.
  • Limited generalizability: Due to the non-random selection and focus on specific criteria, the findings from purposive samples are generally not generalizable to the entire population. They offer insights into specific cases or experiences but cannot be confidently applied to a broader group.
  • Subjectivity: The process relies heavily on the researcher's judgment and expertise, which can be subjective and susceptible to personal biases.

In conclusion, purposive sampling is a valuable tool for qualitative research when seeking rich and in-depth information from individuals with specific knowledge or experiences. However, it's crucial to acknowledge the limitations, particularly the potential for bias and limited generalizability. Researchers should use this method judiciously and in conjunction with other sampling techniques or triangulation strategies to strengthen the credibility and robustness of their findings.

What is sampling error?

What is sampling error?

In statistics, sampling error refers to the difference between the value of a population parameter and the value of a sample statistic used to estimate it. It arises because samples are not perfect representations of the entire population.

Here are the key points to understand sampling error:

  • Population vs. Sample:

    • Population: The entire group of individuals or elements of interest in a study.
    • Sample: A subset of individuals drawn from the population for analysis.
  • Parameters vs. Statistics:
    • Parameters: Values that describe the characteristics of the entire population. (e.g., population mean, population proportion)
    • Statistics: Values that describe the characteristics of a sample. (e.g., sample mean, sample proportion)
  • Inevitability: Sampling error is inevitable whenever we rely on samples to estimate population characteristics. Even well-designed and representative samples will have some degree of error.
  • Types of sampling error:
    • Random sampling error: Occurs due to the random nature of the selection process, even in probability sampling methods.
    • Systematic sampling error: Arises from non-random sampling techniques or flaws in the sampling process that lead to a biased sample.
  • Impact: Sampling error can affect the accuracy and generalizability of research findings drawn from the sample.

Here's an analogy: Imagine a bowl filled with colored balls representing the population. The population mean would be the average color of all the balls. If you draw a handful of balls (sample), the sample mean (average color of the balls in your hand) might not perfectly match the population mean due to chance variations in the selection process. This difference is the sampling error.

Consequences of large sampling error:

  • Misleading conclusions: Large sampling errors can lead to misleading conclusions about the population based on the sample data.
  • Reduced confidence in findings: If the sampling error is large, researchers might be less confident in generalizing their findings to the entire population.

Minimizing sampling error:

  • Using appropriate sampling methods: Employing probability sampling techniques like random sampling helps ensure every individual has an equal chance of being selected, leading to a more representative sample and smaller sampling error.
  • Increasing sample size: Generally, larger samples produce smaller sampling errors. However, there's a balance to consider between sample size and feasibility.
  • Careful study design: Rigorous research design that minimizes potential biases and ensures proper sample selection procedures can help reduce sampling error.

In conclusion, sampling error is an inherent aspect of using samples to study populations. By understanding its nature and limitations, researchers can employ appropriate strategies to minimize its impact and draw more reliable and generalizable conclusions from their studies.

What is sampling bias?

What is sampling bias?

In the realm of statistics, sampling bias refers to a systematic distortion that occurs when a sample does not fairly represent the entire population it is drawn from. This distortion can lead to misleading conclusions about the population if left unaddressed.

Here's a breakdown of the key points about sampling bias:

  • Misrepresentation: Unlike sampling error, which is an inevitable random variation, sampling bias systematically skews the sample in a particular direction. This means specific subgroups within the population are overrepresented or underrepresented compared to their actual proportions in the larger group.
  • Causes of bias: Various factors can contribute to sampling bias, such as:
    • Selection methods: Non-random sampling techniques like convenience sampling or purposive sampling can introduce bias if they favor certain subgroups over others.
    • Response bias: This occurs when individuals who are more likely to hold specific views or have certain characteristics are more likely to participate in the study, skewing the sample composition.
    • Measurement bias: The way data is collected or the wording of questions in surveys or interviews can influence responses and introduce bias.
  • Consequences: Sampling bias can have significant consequences for research:
    • Inaccurate findings: Biased samples can lead to inaccurate conclusions about the population, as they do not accurately reflect the true characteristics or relationships under study.
    • Reduced generalizability: Findings from biased samples cannot be confidently generalized to the entire population, limiting the applicability and usefulness of the research.

Here's an analogy: Imagine a bowl filled with colored balls representing the population, with an equal mix of red, blue, and green balls. If you only pick balls from the top layer, which might have more red balls due to chance, your sample wouldn't be representative of the entire population (with equal proportions of colors). This is similar to how sampling bias can skew the sample composition in a specific direction.

Examples of sampling bias:

  • Convenience sampling: Surveying only students from a single university might lead to a biased sample that doesn't represent the entire student population.
  • Non-response bias: If individuals with strong opinions are more likely to respond to a survey, the results might not reflect the views of the entire population.
  • Leading questions: Asking questions in a survey that imply a certain answer can influence participant responses and introduce bias.

Avoiding sampling bias:

  • Employing probability sampling: Using random sampling techniques like simple random sampling or stratified sampling ensures every member of the population has an equal chance of being selected, leading to a more representative sample and reducing bias.
  • Careful questionnaire design: Wording questions in a neutral and unbiased manner in surveys or interviews can help minimize response bias.
  • Pilot testing and addressing potential biases: Piloting the study and analyzing potential sources of bias early in the research process can help identify and address them before data collection begins.

In conclusion, sampling bias is a critical concept to understand in statistics. By recognizing its causes and consequences, researchers can take steps to minimize its impact and ensure their studies produce reliable and generalizable findings that accurately reflect the target population.

What is the difference between sampling error and sampling bias?

What is the difference between sampling error and sampling bias?

Both sampling error and sampling bias are important concepts in statistics, but they represent distinct phenomena that can affect the accuracy and generalizability of research findings. Here's a breakdown to clarify the key differences:

FeatureSampling ErrorSampling Bias
DefinitionThe inevitable difference between a population parameter and its estimate from a sample statistic due to the randomness of the selection process.A systematic error in the sampling process that leads to a sample that is not representative of the entire population.
CauseInherent randomness in selecting individuals from the population.Flawed sampling techniques, poorly defined sampling frames, or selection procedures favoring specific subgroups.
ImpactAffects the accuracy and precision of research findings, introducing random variation around the true population value.Leads to misleading conclusions about the population as the sample data does not accurately reflect the true population characteristics.
ExampleA random sample of 100 students might have an average height slightly different from the true average height of all students in the school.A survey of student preferences only targets students readily available in the cafeteria, potentially neglecting the preferences of other student groups.
AnalogyThrowing darts at a target - even with a good aim, the darts might land around the bullseye due to randomness.Throwing darts at a dartboard with a missing section - regardless of skill, the darts cannot land in the missing area, misrepresenting the entire board.
MinimizingUsing probability sampling techniques, increasing sample size, and careful study design.Employing rigorous research design, using appropriate probability sampling techniques, and carefully considering potential sources of bias.

In conclusion:

  • Sampling error is unavoidable but can be minimized through appropriate sampling methods and larger sample sizes.
  • Sampling bias can be prevented by using rigorous research design, employing appropriate probability sampling techniques, and carefully considering potential sources of bias during the sampling process.

Both sampling error and sampling bias can affect the validity and generalizability of research findings. It's crucial for researchers to understand these concepts and implement strategies to mitigate their impact and ensure the reliability and trustworthiness of their conclusions.

What is non-systematic bias?

What is non-systematic bias?

In statistics, the term non-systematic bias refers to a type of bias that introduces unpredictable and inconsistent errors into the data or research findings. Unlike systematic bias, which consistently skews the results in a particular direction, non-systematic bias varies in its direction and magnitude across different observations or samples.

Here's a breakdown of the key points about non-systematic bias:

  • Unpredictable nature: The direction and magnitude of non-systematic bias are unpredictable and can vary from observation to observation or sample to sample. This makes it difficult to detect and correct for its effects.
  • Sources: It can arise from various random and uncontrolled factors during data collection, analysis, or interpretation. These factors can be:
    • Measurement errors: Errors in data collection instruments, recording mistakes, or inconsistencies in measurement procedures.
    • Interviewer bias: Subtle influences of the interviewer's expectations or behaviors on participants' responses in surveys or interviews.
    • Participant response bias: Participants may unintentionally or intentionally misreport information due to factors like memory limitations, social desirability, or fatigue.
    • Data processing errors: Errors during data entry, coding, or analysis can introduce inconsistencies and inaccuracies.
  • Impact: Non-systematic bias can lead to increased variability in the data and reduced precision of estimates. It can also obscure true relationships between variables and make it challenging to draw reliable conclusions from the research.

Example: Imagine measuring the weight of individuals using a faulty scale that sometimes underestimates and sometimes overestimates the true weight. This would introduce non-systematic bias into the data, as the errors would not consistently go in one direction (up or down) but would vary from individual to individual.

While eliminating non-systematic bias entirely is impossible, there are ways to minimize its impact:

  • Careful study design: Rigorous research design that minimizes potential sources of bias, such as using standardized procedures, training interviewers, and piloting the study instruments.
  • Data quality checks: Implementing data quality checks to identify and correct errors in data collection and entry.
  • Statistical techniques: Using appropriate statistical techniques that are robust to the presence of non-systematic bias, such as robust regression methods.
  • Transparency and reporting: Researchers can be transparent about the potential limitations of their study due to non-systematic bias and acknowledge its potential influence on the findings.

In conclusion, non-systematic bias is a challenging aspect of research due to its unpredictable nature. However, by acknowledging its presence, employing strategies to minimize its impact, and being transparent about its limitations, researchers can strive to ensure the reliability and generalizability of their findings.

What is systematic sampling error (or systematic bias)?

What is systematic sampling error (or systematic bias)?

Systematic sampling error, also known as systematic bias, refers to a non-random error that occurs during the sampling process of research. It arises when the method of selecting samples consistently favors or disfavors certain subgroups within the population, leading to a biased representation of the entire population in the study.

Here's a breakdown of key points about systematic sampling error:

  • Non-random selection: Unlike random sampling, where every individual in the population has an equal chance of being selected, systematic sampling can introduce bias if the sampling method isn't truly random, even if it seems so at first glance.
  • Sources of bias: This error can arise due to various factors:
    • Faulty sampling frame: If the list or database used to select samples is incomplete or inaccurate, certain groups might be underrepresented or overrepresented.
    • Periodic selection: If the sampling interval coincides with a specific pattern within the population, it can lead to selecting only individuals from one particular subgroup.
    • Volunteer bias: When individuals self-select to participate in the study, specific groups might be more likely to volunteer, leading to biased results.
    • Interviewer bias: If interviewers inadvertently influence participants' responses, it can introduce bias in favor of certain groups.
  • Consequences: Systematic sampling error can lead to misleading conclusions about the entire population based on an unrepresentative sample. This can have significant implications for the generalizability and validity of research findings.

Here's an example: Imagine a study investigating student satisfaction with online learning. If the researcher decides to survey every 10th student on the class list, starting from the first one, potential bias could arise. If the students who consistently sit at the beginning of the class tend to be more engaged with online learning, this systematic sampling method would overrepresent their perspective, leading to biased results towards higher satisfaction.

Preventing systematic sampling error:

  • Utilizing random sampling techniques: Employing truly random sampling methods, such as random number generation, ensures every individual in the population has an equal chance of being selected.
  • Careful selection frame construction: Ensuring the sampling frame is complete, up-to-date, and representative of the target population helps mitigate bias.
  • Addressing volunteer bias: Implementing strategies to encourage participation from all subgroups within the population can help achieve a more balanced sample.
  • Blinding: Blinding interviewers and participants to group affiliation can help minimize the influence of interviewer bias in studies.

By being aware of potential sources of systematic sampling error and implementing appropriate strategies, researchers can improve the accuracy, generalizability, and trustworthiness of their research findings.

What is the best sample size for quantitative research?

What is the best sample size for quantitative research?

Unfortunately, there's no single "best" sample size for quantitative research. It depends on various factors specific to your study:

1. Population size:

  • Small populations (less than 500): A larger sample size is generally recommended, aiming for at least 50% of the population.
  • Large populations (greater than 5000): Smaller percentages suffice, typically between 17% and 27%.
  • Very large populations (over 250,000): The required sample size increases only slightly, typically falling within a range of 1060 to 1840.

2. Desired level of precision:

  • Higher precision (narrower margin of error): Requires a larger sample size.
  • Lower precision (wider margin of error): Allows for a smaller sample size.

3. Expected effect size:

  • Larger expected effect size (stronger anticipated relationship): Allows for a smaller sample size.
  • Smaller expected effect size (weaker anticipated relationship): Requires a larger sample size to detect it confidently.

4. Statistical power:

  • Higher statistical power (lower chance of a Type II error - missing a true effect): Requires a larger sample size.
  • Lower statistical power: Allows for a smaller sample size but increases the risk of missing a true effect.

5. Available resources:

  • Limited resources: Might necessitate a smaller sample size despite the ideal size based on other factors.

While these points provide an overview, it's crucial to use statistical power analysis to determine the appropriate sample size for your specific research question and desired level of precision. This analysis considers the factors mentioned above and utilizes specific formulas to calculate the minimum sample size necessary to achieve your desired statistical power.

What is the confidence interval?

What is the confidence interval?

A confidence interval (CI), in statistics, is a range of values that is likely to contain the true population parameter with a certain level of confidence. It is a way of expressing the uncertainty associated with an estimate made from a sample. Here are the key points to understand confidence intervals:

  • Estimating population parameters: When studying a population, we often rely on samples to estimate unknown population parameters like the mean, proportion, or standard deviation. However, sample statistics can vary from sample to sample, and a single estimate may not perfectly reflect the true population value.
  • Accounting for uncertainty: Confidence intervals provide a way to account for this uncertainty by specifying a range of values within which the true population parameter is likely to fall, based on the sample data and a chosen confidence level.
  • Confidence level: The confidence level (often denoted by 1 - α, where α is the significance level) represents the probability that the true population parameter will fall within the calculated confidence interval. Common confidence levels used in research are 95% and 99%.
  • Interpretation: A 95% confidence interval, for example, indicates that if you were to repeatedly draw random samples from the same population and calculate a confidence interval for each sample, 95% of those intervals would capture the true population parameter.

Here's an analogy: Imagine trying to guess the exact height of a hidden object. Instead of providing a single guess, you might say, "I'm 95% confident the object's height is between 10 and 12 inches." This reflects your estimate (between 10 and 12 inches) and the uncertainty associated with it (95% confidence level).

Components of a confidence interval:

  • Sample statistic: The estimate calculated from the sample data (e.g., sample mean, sample proportion).
  • Margin of error: Half the width of the confidence interval, representing the amount of uncertainty above and below the sample statistic.
  • Confidence level: The chosen level of confidence (e.g., 95%, 99%).

How confidence intervals are calculated:

The specific formula for calculating a confidence interval depends on the parameter being estimated and the sampling method used. However, it generally involves the following steps:

  1. Calculate the sample statistic.
  2. Determine the appropriate critical value based on the desired confidence level and the degrees of freedom (related to sample size).
  3. Multiply the critical value by the standard error (a measure of variability associated with the estimate).
  4. Add and subtract this product from the sample statistic to obtain the lower and upper limits of the confidence interval.

Importance of confidence intervals:

  • Provides a more complete picture: Compared to a single point estimate, confidence intervals offer a more comprehensive understanding of the potential range of values for the population parameter.
  • Guides decision-making: They can help researchers and practitioners make informed decisions by considering the uncertainty associated with their findings.
  • Evaluates research quality: Confidence intervals can be used to evaluate the precision of an estimate and the generalizability of research findings.

In conclusion, confidence intervals are a valuable tool in statistics for quantifying uncertainty and communicating the range of plausible values for population parameters based on sample data. They play a crucial role in drawing reliable conclusions and interpreting research findings accurately.

Practice Questions for Statistical Samples

Practice Questions for Statistical Samples

Questions

1. What is the difference between a parameter and a statistic?

 

2. Which three kinds of non-probability sample exist?

 

3. In a study about patients in psychiatric institutions in The Netherlands, a sample is drawn as follows: First, one draws at random a number of institutions from the full list of Dutch psychiatric institutions. Then, a number of patients is drawn at random from each of the selected institutions. What kind of sampling procedure is described here?

 

4. A researcher wants to know to what extent alcohol use is associated with study results. She puts a note on the bulletin board to ask students who drink to participate in the study. 33 students sign up. What kind of sampling procedure is described here?

 

5. What is meant with the so-called selection bias?

Answers

1. What is the difference between a parameter and a statistic?

A parameter refers to a value that describes the population. A statistic refers to a value that describes the sample.

 

2. Which three kinds of nonprobability sample exist?

  • Convenience sample

  • Quota sample

  • Purposive sample

 

3. In a study about patients in psychiatric institutions in The Netherlands, a sample is drawn as follows: First, one draws at random a number of institutions from the full list of Dutch psychiatric institutions. Then, a number of patients is drawn at random from each of the selected institutions. What kind of sampling procedure is described here?

A cluster sample.

When it is difficult to receive information beforehand about how many and what kind of individuals are present n the population, cluster sampling is commonly used. In this case, the researcher does not draw individuals directly from the population, but from clusters of possible participants, such as regions within a country. Often, ‘multistage sampling’ is used with cluster sampling. With multistage sampling, one determines large clusters first. Then, smaller clusters within the large clusters are determined. This process continues until a sample is drawn, with participants randomly drawn from each cluster.

 

4. A researcher wants to know to what extent alcohol use is associated with study results. She puts a note on the bulletin board to ask students who drink to participate in the study. 33 students sign up. What kind of sampling procedure is described here?

A nonprobability sample (or convenience sample).

In some situations it is not possible or awkward to draw a chance-sample. In that case, a ‘nonprobability’ sample is drawn. With nonprobability samples, one does not know how representative the sample is for the population. Many psychological studies for example are performed on the basis of samples that may not be representative for the population.

 

5. What is meant with the so-called selection bias?

This implies that the way in which the participants are selected may lead to a biased image. Imagine for example online questionnaires. People who do not have access to the internet, are automatically excluded

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How to triumph over the theory of statistics (without understanding everything)?

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  • The first years that you follow statistics, it is often a case of taking knowledge for granted and simply trying to pass the courses. Don't worry if you don't understand everything right away: in later years it will fall into place, and you will see the importance of the theory you had to know before.
  • The book you need to study may be difficult to understand at first. Be patient: later in your studies, the effort you put in now will pay off.
  • Be a Gestalt Scientist! In other words, recognize that the whole of statistics is greater than the sum of its parts. It is very easy to get hung up on nit-picking details and fail to see the forest because of the trees
  • Tip: Precise use of language is important in research. Try to reproduce the theory verbatim (i.e. learn by heart) where possible. With that, you don't have to understand it yet, you show that you've been working on it, you can't go wrong by using the wrong word and you practice for later reporting of research.
  • Tip: Keep study material, handouts, sheets, and other publications from your teacher for future reference.

How to score points with formulas of statistics (without learning them all)?

  • The direct relationship between data and results consists of mathematical formulas. These follow their own logic, are written in their own language, and can therefore be complex to comprehend.
  • If you don't understand the math behind statistics, you don't understand statistics. This does not have to be a problem, because statistics is an applied science from which you can also get excellent results without understanding. None of your teachers will understand all the statistical formulas.
  • Please note: you will probably have to know and understand a number of formulas, so that you can demonstrate that you know the principle of how statistics work. Which formulas you need to know differs from subject to subject and lecturer to lecturer, but in general these are relatively simple formulas that occur frequently, and your lecturer will likely tell you (often several times) that you should know this formula.
  • Tip: if you want to recognize statistical symbols, you can use: Recognizing commonly used statistical symbols
  • Tip: have fun with LaTeX! LaTeX code gives us a simple way to write out mathematical formulas and make them look professional. Play with LaTeX. With that, you can include used formulas in your own papers and you learn to understand how a formula is built up – which greatly benefits your understanding and remembering that formula. See also (in Dutch): How to create formulas like a pro on JoHo WorldSupporter?
  • Tip: Are you interested in a career in sciences or programming? Then take your formulas seriously and go through them again after your course.

How to practice your statistics (with minimal effort)?

How to select your data?

  • Your teacher will regularly use a dataset for lessons during the first years of your studying. It is instructive (and can be a lot of fun) to set up your own research for once with real data that is also used by other researchers.
  • Tip: scientific articles often indicate which datasets have been used for the research. There is a good chance that those datasets are valid. Sometimes there are also studies that determine which datasets are more valid for the topic you want to study than others. Make use of datasets other researchers point out.
  • Tip: Do you want an interesting research result? You can use the same method and question, but use an alternative dataset, and/or alternative variables, and/or alternative location, and/or alternative time span. This allows you to validate or falsify the results of earlier research.
  • Tip: for datasets you can look at Discovering datasets for statistical research

How to operationalize clearly and smartly?

  • For the operationalization, it is usually sufficient to indicate the following three things:
    • What is the concept you want to study?
    • Which variable does that concept represent?
    • Which indicators do you select for those variables?
  • It is smart to argue that a variable is valid, or why you choose that indicator.
  • For example, if you want to know whether someone is currently a father or mother (concept), you can search the variables for how many children the respondent has (variable) and then select on the indicators greater than 0, or is not 0 (indicators). Where possible, use the terms 'concept', 'variable', 'indicator' and 'valid' in your communication. For example, as follows: “The variable [variable name] is a valid measure of the concept [concept name] (if applicable: source). The value [description of the value] is an indicator of [what you want to measure].” (ie.: The variable "Number of children" is a valid measure of the concept of parenthood. A value greater than 0 is an indicator of whether someone is currently a father or mother.)

How to run analyses and draw your conclusions?

  • The choice of your analyses depends, among other things, on what your research goal is, which methods are often used in the existing literature, and practical issues and limitations.
  • The more you learn, the more independently you can choose research methods that suit your research goal. In the beginning, follow the lecturer – at the end of your studies you will have a toolbox with which you can vary in your research yourself.
  • Try to link up as much as possible with research methods that are used in the existing literature, because otherwise you could be comparing apples with oranges. Deviating can sometimes lead to interesting results, but discuss this with your teacher first.
  • For as long as you need, keep a step-by-step plan at hand on how you can best run your analysis and achieve results. For every analysis you run, there is a step-by-step explanation of how to perform it; if you do not find it in your study literature, it can often be found quickly on the internet.
  • Tip: Practice a lot with statistics, so that you can show results quickly. You cannot learn statistics by just reading about it.
  • Tip: The measurement level of the variables you use (ratio, interval, ordinal, nominal) largely determines the research method you can use. Show your audience that you recognize this.
  • Tip: conclusions from statistical analyses will never be certain, but at the most likely. There is usually a standard formulation for each research method with which you can express the conclusions from that analysis and at the same time indicate that it is not certain. Use that standard wording when communicating about results from your analysis.
  • Tip: see explanation for various analyses: Introduction to statistics
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